Television's Imageable Influences: The Self-Perception of Young African-Americans

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Bloomsbury Publishing PLC, Aug 17, 1994 - Social Science - 192 pages
Camille O. Cosby presents a startling examination of how young African-Americans are dramatically impacted by the pervasive negative images of their culture that are regularly portrayed on television. Dr. Cosby shows how American media establishments have engineered a climate of ignorance and disenfranchisement by fostering misinformation and indifference. She maintains that a national viewers' boycott of programming containing such negative images is the first step towards making the television industry face up to its responsibility as the most powerful communications tool in our nation.
Contents: Statement of the Problem; Influence of Perception on Human Behavior; The Impact of Television Images on How Individuals View Themselves; What Specific Aspects of Self Are Addressed by Particular Television Imageries of African-Americans? What Possible Influences Do Particular Television Imageries Have on Self-Perceptions of Selected Young Adult African-Americans? What Specific Aspects of Self Are Addressed by Particular Television Imageries of African-Americans? What Possible Influence Do Particular Television Imageries Have on Self-Perceptions of Selected Young Adult African-Americans? Nielson Media Research; Personal History Form and Profiles of Interviewees.
 

Contents

Introduction
1
Review of the Literature
13
Design of the Study
41
Presentation and Analysis of the Data
47
Summary and Recommendations
125
Nielsen Media Research
143
Judges Response Sheet
147
Personal History Form and Profiles of Interviewees
151
Bibliography
155
Index
163
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