The 10X Rule: The Only Difference Between Success and Failure

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John Wiley & Sons, Apr 26, 2011 - Business & Economics - 256 pages
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Achieve "Massive Action" results and accomplish your businessdreams!

While most people operate with only three degrees of action-noaction, retreat, or normal action-if you're after big goals, youdon't want to settle for the ordinary. To reach the next level, youmust understand the coveted 4th degree of action. This 4th degree,also know as the 10 X Rule, is that level of action that guaranteescompanies and individuals realize their goals and dreams.

The 10 X Rule unveils the principle of "Massive Action,"allowing you to blast through business clichŽs andrisk-aversion while taking concrete steps to reach your dreams. Italso demonstrates why people get stuck in the first three actionsand how to move into making the 10X Rule a discipline. Find outexactly where to start, what to do, and how to follow up eachaction you take with more action to achieve Massive Actionresults.

  • Learn the "Estimation of Effort" calculation to ensure youexceed your targets
  • Make the Fourth Degree a way of life and defy mediocrity
  • Discover the time management myth
  • Get the exact reasons why people fail and others succeed
  • Know the exact formula to solve problems

Extreme success is by definition outside the realm of normalaction. Instead of behaving like everybody else and settling foraverage results, take Massive Action with The 10 X Rule,remove luck and chance from your business equation, and lock inmassive success.

 

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Contents

Chapter
1
Chapter
13
What Is Success?
21
There Is No Shortage of Success
33
Assume Control for Everything
39
Four Degrees of Action
47
Average Is a Failing Formula
61
10X Goals
69
Burn the Place Down
109
Fear Is the Great Indicator
115
The Myth of Time Management
121
Criticism Is a Sign of Success
129
Customer Satisfaction Is the Wrong Target
135
Omnipresence
147
Excuses
155
Successful or Unsuccessful?
159

Competition Is for Sissies
77
Breaking Out of the Middle Class
85
Obsession Isnt a Disease Its a Gift
91
Go All In and Overcommit
97
ExpandNever Contract
103
Getting Started with 10X
187
Glossary
205
About the Author
229
Index
231
Copyright

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About the author (2011)

Grant Cardone is a New York Times bestselling author, international sales expert, sales trainer, and motivational speaker. He has created three multimillion-dollar companies, including Cardone Training Technologies, Cardone Group, and Twin Capital Management. He lives in Los Angeles with his wife Elena Lyons and their daughter Sabrina. For more information, please visit www.grantcardone.com.

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