The Agenda: What Every Business Must Do to Dominate the Decade

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Three Rivers Press, 2003 - Business & Economics - 269 pages
New rules for the new game:
the ideas that every business needs to win in the customer economy

InThe Agenda, Michael Hammer shows companies how to prosper in today’s world of slow growth, fierce competition, and enormously powerful customers. The winners in this extraordinarily difficult environment—companies like IBM, Duke Power, Progressive Insurance, and GE—succeed through superior operations. Their costs are lower and their quality higher than their competitors’; they get new products to market faster and they provide better customer service. How do they do it? Through near-fanatical attention to the basics of business, and by managing these basics in new and creative ways.

The Agendateaches the ideas and techniques that any company—large or small, service firm or manufacturer—can use to out-execute and out-innovate its competitors. Businesses that follow these principles will grow by taking market share away from those that do not. While others decline, your company can thrive.The Agendawill show you how.

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About the author (2003)

DR. MICHAEL HAMMER is one of the world’s foremost business thinkers. He is the originator of both reengineering and the process enterprise, ideas that have transformed the modern business world. Through his teaching and research, he works with the management teams of leading companies to bring about fundamental change in their organizations. Time magazine included him in its first list of America’s twenty-five most influential individuals. For more information about Dr. Michael Hammer and Hammer and Company, visit www.hammerandco.com.


From the Hardcover edition.

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