The Banana: Empires, Trade Wars, and Globalization

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U of Nebraska Press, 2008 - Technology & Engineering - 314 pages
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The Banana demystifies the banana trade and its path toward globalization. It reviews interregional relationships in the industry and the changing institutional framework governing global trade and assesses the roles of such major players as the European Union and the World Trade Organization. It also analyzes the forces driving today's economy, such as the competitiveness imperative, diversification processes, and niche market strategies. Its final chapter suggests how the outcome of the recent banana war will affect bananas and trade in other commodities sectors as well.

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Page xix - ... employees. Many Latin American nations feared that they could not compete effectively with newly industrializing Asian economies in world markets. They could nonetheless obtain the benefits of expanded and competitive markets through the establishment of free trade agreements, most notably the North American Free Trade Agreement (NAFTA) and the Common Market of the South (MERCOSUR). This would make it easier to obtain funds for development. Moreover, foreign investment began to be welcomed as...

About the author (2008)

James Wiley is an associate professor of geography at Hofstra University.

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