The Business of Studio Photography: How to Start and Run a Successful Photography Studio

Front Cover
Allworth, Jan 6, 2009 - Business & Economics - 421 pages
The Business of Studio Photography is packed with proven strategies for starting a new studio or improving an existing one—and now this classic book has been thoroughly updated and revised for the new digital-imaging era. Expert advice on every aspect of running a studio is featured: location, financing, equipment, digital shooting, proofing, and ordering; marketing, Web advertising, public relations and self-promotion; pricing, negotiating with labs, selling to the wedding, portrait, school, commercial, and art photography markets; digital imaging, business plans, and more. Equipment checklists and sample business forms, plus full resource lists for websites, magazines, and books are included. 

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About the author (2009)

Edward R. Lilley has run a successful photography studio for more than 30 years. The former president of the New England chapter of the Professional Photographers of America, and a founder of Professional Photographers of Cape Cod, he lives in Harwich Port, Massachusetts.