The East German Take-Off: economy and design in transition
Ernst & Sohn, Jul 27, 1994 - Architecture - 159 pages
Since the opening of the Berlin Wall, a considerable number of noteworthy design ideas, concepts, and products have been created in the new German federal states. These creations provide stimulating ideas for the solution of urgent economic and social problems, and therefore deserve our attention. This publication presents a selection of companies from the new German states, along with their design and marketing strategies. It thereby provides an impression of the growing performance capabilities of East German industry in a European context. The discussion encompasses areas such as household goods, machines, vehicles, packaging, office design, and corporate design. Among other items, the wide range covers parking ticket machines from Thuringia, binoculars from Jena, locomotives from Hennningsdorf and the new look of a multi-cultural center in Berlin. This book addresses all those interested in design and at the same time contributes to strengthening the confidence in the structural transformation of this economic region.
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award bebo Sher Berlin Berlin Designer Berlin Market launch Bernhard Sorg brand Brandenburg Brandenburg Designer Burg Giebichenstein Carl Zeiss Jena Client cm Material cm Weight colours combine combine harvester competition Corporate Design Corporate Identity Design Zentrum Berlin Designprojekt Dimensions Dresden East German eastern Germany Eberhard Marx economic electric shaver employees engineer Fachschule factory firms Formgestaltung Halle/Saale Burg founded free-lance functional fur Industrielle Formgestaltung GDR design Gestaltung Glaswerke graphic design Halle/Saale Burg Giebichenstein Hennigsdorf Hochschule der Kunste industrial design Industrielle Formgestaltung Halle/Saale Internationales Design Zentrum Jenoptik kg Material Kirow Klaus Klaus von Dohnanyi Kristiane Nobel Kunsthochschule Berlin Kunsthochschule Berlin-WeiBensee Lander Leipzig logo Lothar Spath machine Manfred Claus Manufacturer market economy Noblex Olbernhau packaging pany Pentacon Praktica product design publicly-owned railway Rathenow Sachsen Designer Sachsen-Anhalt Designers schule fur Stefan Sachs TAKRAF technical Technische Thuringen Designer tion Treuhand Universitat WeiBensee Werke West