The Essential MBA

Front Cover
Susan Miller
SAGE, Nov 9, 2011 - Business & Economics - 376 pages
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For help preparing for, and support during your MBA course, The Essential MBA brings together a comprehensive overview of the main subjects taught on MBA and business and management programmes in one book.

Each chapter is written by a specialized contributor and offers students a helpful introduction to each topic of study, including:

  • Sections on research methods and study skills
  • Further reading recommendations and questions for reflection
  • A critical perspective of the subject matter and reviews of alternative approaches.

This text is an invaluable guide for MBA students, as well a useful introduction for undergraduate and postgraduate students of business and management.

Susan Miller is Professor of Organisational Behaviour at Hull University Business School

 

 

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Contents

1 Introduction and Overview
1
2 Organizational Behaviour
17
3 Human Resource Management
59
4 Marketing
81
5 Accounting and Finance
107
6 Economics
144
7 Operations Management
185
8 Corporate Social Responsibility CSR
219
9 Strategy
246
10 Research Approaches
283
11 Study Skills
313
Index
341
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