The Evaluation of Book Promotion Devices

Front Cover
M.I.T. Press, 1979 - Advertising, Direct-mail - 60 pages

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

Section 1
22
Section 2
23
Section 3
24

3 other sections not shown

Common terms and phrases

Bibliographic information