The Idea Generator: Tools for Business Growth

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ReadHowYouWant.com, 2009 - Business & Economics - 144 pages
Ideas are the lifeblood of any business. But have you ever been stuck for one? If you have, then The Idea Generator is for you. It outlines 60 effective and practical tools to help you create a range of big, new concepts. Each tool is simple to use and includes hints on how and when to use it for the best results. The Idea Generator is a powerful handbook. It will help you solve problems, create new opportunities and improve individual and team performances. It will benefit anyone involved in business: in innovation, sales, marketing, advertising, business development or new product development. Become more confident in your creative abilities. The results will be immediate.
 

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Contents

TEN TOOLS TO SOLVE PROBLEMS IN A MORE POWERFUL
1
OPPORTUNITIES
21
TEN TOOLS TO IMMEDIATELY IMPROVE YOUR
40
TEN TOOLS TO HELP YOU SELL WITH MORE IMPACT 6 TEN TOOLS TO DELIVER BREAKTHROUGH LEADERSHIP 58 4 TEN TOOLS T...
77
RESULTS
96
CONCLUSION
115
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About the author (2009)

Ken Hudson is the author of The Idea Generator and a management consultant who has worked with many leading brands, including Colgate, Disney, DuPont, Heinz, Kellogg's, Nestl?, Unilever, and Wrigley. He is the founder of The Idea Space, an innovative consulting business.

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