The PMZ Way: Strategies of Highly Successful Real Estate Agents
Zagaris, Michael P. The PMZ Way: Strategies of Highly Successful Real Estate Agents. PMZ Publishing, 2005, 185 pages.Author Michael P. Zagaris, CEO and president of a leading California family-run real estate company, explains how a successful real estate career is developed through hot and cold market conditions. Each chapter identifies a strategy for agents to build their careers and stay motivated in the work they do, supplemented by agents' narratives describing how they practice the elements outlined in the PMZ Way. The book is targeted to those considering real estate as a career path and to new agents, but is relevant to anyone who works in sales. Written at a basic reading level for the general public.
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