The Portfolio and the Diagram: Architecture, Discourse, and Modernity in America
The Portfolio and the Diagram is about the changing ways architects see, read, and use the words and images of architectural publications. Architects today do not use the glossy photographs of magazines in the same way that nineteenth-century architects mobilized the drawings in the grand folios. The images have changed, and so have the ways in which they are used.
The book begins with an outline of the academic discipline and the mimetic practice of the portfolio, established in America during the late nineteenth century. World War I triggered a historical process that resulted in the demise of the portfolio and the emergence of the discourse of the diagram. The Beaux Arts-trained architects had fashioned their discipline through the meticulous object-centered images of the portfolio. The discourse of the diagram provided a new range of possibility in the architect's relation to words, images, and buildings. More than the diagram itself, more than the province of narrow-minded functionalists, the discourse of the diagram is a complex formation of texts, concepts, and modes of representation.
Concerned less with constructing a new kind of modernism than with understanding the boundaries and structures of modernity, the book is a history of modern architecture as a discursive practice and its striving to become a viable discipline.
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Discourse Mass Architecture and the Academic Profession 12
The Portfolio and the Academic Discipline 40
The Crisis of the Academic Profession 74
The Fragmentation of the Academic Discipline 94
Frederick Ackerman Lewis Mumford and the Predicament of Form i
The Cognitive Project of the Architectural Journals 142
Scientific Management and the Discourse of the Diagram 162
New Genres and New Formations 198
The Dislocation of the Architectural Discipline 236
The Instrument of Modern Architecture 278
ILLUSTRATION CREDITS 370
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academic profession advertising aesthetic American Architect archi Architectural Composition Architectural Design architectural discourse Architectural Forum Architectural Graphic Standards architectural journal Architectural Record basic Beaux-Arts system Benjamin building types catalogue concept construction cultural Davison diagram discipline Double-page drawing Ecole des Beaux-Arts editorial elements engineering esquisse example figure Frederick Ackerman functional planning Giedion Guadet's House Howard Robertson human Ibid idea illustrations images industrial institutional International Style John Lawrence Kocher layout Lewis Mumford Lillian Gilbreth logic machine manual mass method modern architecture nineteenth century notion object organization Palazzo Farnese Panopticon pattern book Paul Philippe Cret Pencil Points photographs plates portfolio practice Press Principles of Architectural problem production published Ramsey representation requirements Rex Stout Saver Standards School scientific management Sigfried Giedion Sleeper social society space spatial specific technical Technics and Civilization tectural theory tion traditional University Veblen visual York