The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World

Chris Barr

Pan Macmillan, 2010 - Authorship - 512 pages

Helps us in identifying the audience and making the website accessible to everyone; constructing a clear and compelling story; developing a site's unique voice; streamlining text for mobile devices; optimizing webpages to increase the changes of appearing in search results; and, streamlining text so it can be read at Internet speed.

Bibliographic information

• Title: The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World
• Author: Chris Barr
• Editor: Chris Barr
• Contributor: Yahoo! Inc
• Publisher: Pan Macmillan, 2010
• ISBN: 0230749607, 9780230749603
• Length: 512 pages