The beginning entrepreneur

John R. Matthews

VGM Career Horizons, 1994 - Business & Economics - 140 pages

Tells how to select a business or product, research the market, prepare a business plan, arrange financing, and plan for growth

Contents

• Types of Entrepreneurship: 21
• Choosing Your Business or Product: 32
• Researching Your Market: 47
• Preparing Your Business Plan: 63
• Financing Your Business: 77
• Setting Up Your Business: 86
• Running and Growing Your Business: 93
• Case Histories: 105
• Resources: 128

About the author

John Matthews has spent 30 years studying the traditions of the Celts and is an internationally acknowledged authority on the Arthurian and Grail legends. His many books include "The Encyclopaedia of Celtic Wisdom, The Celtic Shaman," and "The Grail: Quest for Eternal Life," He teaches throughout Europe and America and currently resides in England.

Bibliographic information

• Title: The beginning entrepreneur
• Author: John R. Matthews
• Edition: illustrated
• Publisher: VGM Career Horizons, 1994
• ISBN: 0844241415, 9780844241418
• Length: 140 pages
• Subjects: Business & Economics / Entrepreneurship; Business & Economics / General; Business & Economics / New Business Enterprises; Business & Economics / Small Business; Entrepreneurship; New business enterprises; New business enterprises/ Management