The bootstrap entrepreneur

Front Cover
T. Nelson Publishers, 1993 - Business & Economics - 283 pages
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Bursten debunks the greatest myths about entrepreneurship and reveals what is really needed to succeed in a self-owned business. His complete, real-world handbook clearly explains the crucial steps that must be taken to maximize sales and profits in the critical first 90 days, as well as covering the questions one should before starting a business.

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Whats Ahead?
Who Is a Bootstrap Entrepreneur?
Business Baloney

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