The electronic b@zaar: from the silk road to the eRoad

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Nicholas Brealey Pub., 2000 - Business & Economics - 326 pages
This text concentrates on how businesses can exploit the Internet, and provides guidelines for creating a business vision and attracting and keeping customers. It discusses various sectors of the economy in detail, and examines the potential of future technological changes. In addition, the author provides the individual perspective of the "cyber-citizen", focusing on the diverse implications of the new world that is being created.

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Contents

Z The Mad Hatters eParty
23
The Flight of the Roast Chicken
47
Leveling the Playing Fields
75
Copyright

7 other sections not shown

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About the author (2000)

Bloor is CEO of Bloor Research, Europe's leading IT analysis organization.