The New Spirit of Capitalism
In this major work, the sociologists Eve Chiapello and Luc Boltanski go to the heart of the changes in contemporary business culture.
Via an unprecedented analysis of the latest management texts that have formed the thinking of employers in their organization of business, the authors trace the contours of a new spirit of capitalism. They argue that from the middle of the 1970s onwards, capitalism abandoned the hierarchical Fordist work structure and developed a new network-based form of organization which was founded on employee initiative and autonomy in the workplace – a 'freedom' that came at the cost of material and psychological security.
The authors connect this new spirit with the children of the libertarian and romantic currents of the late 1960s (as epitomised by dressed-down. cool capitalists such as Bill Gates and 'Ben and Jerry') arguing that they practice a more successful and subtle form of exploitation.
In a work that is already a classic in Europe, Boltanski and Chiapello show how the new spirit triumphed thanks to a remarkable recuperation of the Left's critique of the alienation of everyday life – a recuperation that simultaneously undermined the power of its social critique.
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PREFACE TO THE ENGLISH EDITION
MANAGEMENT DISCOURSE IN THE 1990s
THE FORMATION OF THE PROJECTIVE CITY
THE TRANSFORMATION OF CAPITALISM AND THE
DISMANTLING THE WORLD OF WORK
UNDERMINING THE DEFENCES OF THE WORLD OF WORK
THE REVIVAL OF THE SOCIAL CRITIQUE
THE TEST OF THE ARTISTIC CRITIQUE
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accumulation action activity actors agreements analysis artistic critique associated authenticity authors autonomy blue-collar workers cadres capitalist cent CFDT CNPF commodification connexionist world constraints construction contract crisis critical demands derived displacements Droit economic effect employed employers employment especially established example exclusion existence exploitation fact flexibility forms framework France groups hierarchy human ideology increase individual industrial INSEE involved justice labour large number less liberation logic Luc Boltanski Marxist Max Weber mechanisms ment Michel Michel Callon mobility moral normative organization Paris particular Pierre Bourdieu political position possible production profit projective city redundancies reference relations representation representatives responsibility Revenu minimum d'insertion role second spirit sector sense situation skills social classes social critique society sociology specific spirit of capitalism status tests texts tion trade unions transformation travail wage wage-earners workers workforce