Theories of Communication: A Short Introduction

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SAGE, Aug 24, 1998 - Language Arts & Disciplines - 186 pages
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This textbook provides students with a concise introduction to the development of communication theory. Written in an engaging style, it offers an account of the development of all the major theoretical approaches in communication and media studies.

The book summarizes clearly and methodically the range of existing theories; explains how and why the diverse currents and schools of thought emerged; and contextualizes all the major approaches, including those of cultural studies and political economy, in their historical, social and intellectual setting.

Theories of Communication is an essential text for all students of media, communication and cultural studies. It will also be welcomed by anyone seeki

 

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Contents

Introduction
1
New World Empiricism
19
Information Theory
43
The Cultural Industry Ideology and Power
57
Political Economy
91
The Return of Everyday Life
107
The Dominion of Communication
129
Conclusion
155
Index
175
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About the author (1998)

MICHELE MATTELART is currently doing research at the Centre National de la Recherche Scientifique in Paris. From 1963 to 1973 she taught at the Catholic University of Chile and helped found a center for national study there. During Allende's rule she was involved with both the national television service and publishing for youth.

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