Theorising Media and Practice

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Birgit Bräuchler, John Postill
Berghahn Books, Nov 30, 2010 - Social Science - 352 pages
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Although practice theory has been a mainstay of social theory for nearly three decades, so far it has had very limited impact on media studies. This book draws on the work of practice theorists such as Wittgenstein, Foucault, Bourdieu, Barth and Schatzki and rethinks the study of media from the perspective of practice theory. Drawing on ethnographic case studies from places such as Zambia, India, Hong Kong, the United States, Britain, Norway and Denmark, the contributors address a number of important themes: media as practice; the interlinkage between media, culture and practice; the contextual study of media practices; and new practices of digital production. Collectively, these chapters make a strong case for the importance of theorising the relationship between media and practice and thereby adding practice theory as a new strand to the study of anthropology of media.

 

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Conclusion:
To conclude, by visiting the Julian site I became aware to major extant about the worship practices, art and design and architectural style of the Buddhists. The site is well preserved
and all the time open for the visitors. The objects which are transferred to the Taxila Museum, also through ample light to the ancient life history of the inhabitants of this site. In short, Buddhist carried out major sort of worship practices at Julian stupa.
In addition to we all student much fun at the Taxila rest house because of that there is
no any superiority and inferiority in our department of anthropology .In the last I had never seen such kind of activity in my previous life.
 

Contents

Theorising Media and Practice
1
Media as Practice
33
Theorising Media as Practice
35
What Do We Mean by Media Practices?
55
Media as Practice A Brief Exchange
77
Media Culture and Practice
83
From Fan Practice to Mediated MomentsThe Value of Practice Theory in the Understanding of Media Audiences
85
Thick Context Deep Epistemology A Meditationon WideAngle Lenses on Media Knowledge Production and the Concept of Culture
105
Communication Cognition and Usage Epistemological Considerations of Media Practices and Processes
171
Languagegames Individuals and Media Uses What a Practice Perspective Should Imply for Media Studies
191
A Barthian Approach to Practice and Media Internet Engagements among Teleworkers in Rural Denmark
213
Can Practice Theory Inspire Studies of ICTs in Everyday Life?
233
New Media Production Practices
257
Playful Practices Theorising New Media Cultural Production
259
Theorising the Practices of Free Software The Movement
281
Cinematography and Camera Crew Practice Process and Procedure
303

But It Is My Habit to Read the Times Metaculture and Practice in the Reading of Indian Newspapers
127
EmbeddedEmbedding Media Practices and Cultural Production
147
Media Practices in Context
169

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About the author (2010)

Birgit Bräuchler is Lecturer in social and cultural anthropology at the University of Frankfurt. She is author of Cyberidentities at War (Berghahn, forthcoming), editor of Reconciling Indonesia (Routledge, 2009) and has published several articles and book chapters on cyberanthropology, the globalisation of local conflicts, religion and the Internet and on the revival of tradition. Her current research is on the cultural dimension of reconciliation in Indonesia.

John Postill received his Ph.D. in anthropology from University College London. He is Senior Lecturer in Media at Sheffield Hallam University and the author of Media and Nation Building (Berghahn, 2006) and Localizing the Internet (Berghahn, forthcoming). He has published widely on the anthropology of media and is the founder of the EASA Media Anthropology Network.

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