Tobacco Advertising: The Great Seduction

Front Cover
Since 1789, when the first tobacco advertisement appeared, tobacco manufacturers have been pioneers of advertising and marketing, revolutionizing the American way of doing business in the process. The folksy, familiar and innocent-looking images portrayed in tobacco advertising were part of the new wave of product promotion - tin tags, cigar and tobacco labels, insert cards (including the first baseball cards) - that helped transform America into a nation of smokers by 1900. With illustrations of antique artifacts, old photographs and contemporary advertising, the reader is taken through the rapid growth of the tobacco industry following the Civil War, and shown a wide-range of promotional ploys and gimmickry that evolved in this century: tobacco tins, cigarette pack art, and outdoor advertising. Other advertising objects include lapel buttons, pocket mirrors, postcards, watch fobs, pocketknives, envelope stickers and more. All are lavishly illustrated, many in full color, and an informative value guide is included.

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

INTRODUCTION
7
PART
17
Sidewalk Sentinel of Business
25
Copyright

19 other sections not shown

Common terms and phrases

About the author (1996)

Jerry Petrone is a San Diego physician who many years ago became addicted to antique tobacco advertising, but, he is proud to say, not to tobacco.

Bibliographic information