Tourism in Brazil: Environment, Management and Segments

Front Cover
Gui Lohmann, Dianne Dredge
Routledge, Jun 25, 2012 - Business & Economics - 214 pages

Since the 1990s, tourism has become a major driver of economic activity and community development in Brazil. New policies and approaches, growing expertise and investment in tourism have brought significant transformation in tourism products, destination development and community involvement. In addition Brazil will be hosting two major sport events in the years ahead, i.e. the Soccer World Cup, in 2014, and the Olympic Games in Rio de Janeiro, in 2016. Brazil offers many cultural and natural attractions but, similar to many other developing countries, it still struggles with issues such as infrastructure, accessibility, product development, service quality, market access and workforce training.

This book provides an in-depth examination of tourism in Brazil, critically reviewing its development and management. The social, economic, political and environmental contexts of this emerging global power provide an intriguing backdrop. The book considers important development issues such as the changing policy context, community benefit tourism and indigenous tourism. It explores the impacts of tourism on the environment, changing community attitudes towards tourism, transport infrastructure and sustainability issues in events. Particular segments are explored including backpacker tourism, sensual tourism, adventure tourism and ecotourism and the implications for tourism research and education are examined. The book draws from theoretical foundations and practical insights, and gives voice to Brazilian researchers who are actively engaged in researching tourism.

Drawing from cutting edge cross-cultural research, this original and timely book will be of interest to students, researchers and academics in the areas of Tourism, Geography and related disciplines.

 

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Contents

1 Introduction
1
2 Tourism development policy and planning in Brazil
17
sustainability as a matter of results management
30
4 Tourism transport issues in Brazil
44
5 Sustainability dilemmas for Brazil in hosting megasport events
60
6 Challenges and opportunities for small businesses in and around Brazilian protected areas
77
Brazilian adventure capital
91
the case of the TAMAR project in Praia do Forte Bahia
108
challenges and opportunities
123
the offseason carnival micareta experience
141
11 Staged indigeneity and the Pataxó
158
12 Tourism education and research in Brazil
173
13 Conclusions
189
Index
197
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About the author (2012)

Gui Lohmann is a lecturer at the School of Tourism and Hospitality Management at Southern Cross University (Australia).

Dianne Dredge is Associate Professor in the School of Tourism and Hospitality Management, Southern Cross University.

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