True North: A Flickering Soul in No Man's Land : about the Career of Knut Utstein Kloster, Father of the $20-billion-a-year Modern Cruise Industry
The new bottom line for 21st century capitalism will measure success based on the company's impact on all stakeholders, including the environment and the global community at large.
Throughout his interesting career and challenging business ventures, Knut Utstein Kloster he has proven the axiom that businesses can "do well by doing good." Long before 'green' became more than a color, or capitalism came generally to mean more than just profit-making, Knut Utstein Kloster was investing in socially responsible enterprises that valued all of its stakeholders.
The now popular expression, 'triple bottom line, ' was Knut's modus operandi from day one. The story emphasizes the important role of the conscience in navigating a just and equitable course forward. Kloster's "no-man's land" is the distance between the world-that-is and the world-as-it-should be.
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CHAPTER ONE Seeing the Future and Going For It
CHAPTER TWO On the Other Side of the Globe
CHAPTER FOUR Come Let Us Build Us a City
CHAPTER FIVE Hands Across the Sea
CHAPTER SIX Listening to Gaia
CHAPTER SEVEN Planet Earth at Ground Zero
CHAPTER NINE Green Clean Global Village
CHAPTER TEN Friend of Man
CHAPTER ELEVEN Staying Grounded
CHAPTER TWELVE The Future Belongs to Those Who Take It