Turn Signals are the Facial Expressions of Automobiles
From water faucets and airplane cockpits to the concept of ”real time” and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the people who create it. Turn Signals is an intelligent, whimsical, curmudgeonly look at our love/hate relationship with machines, as well as a persuasive call for the humanization of modern design.
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Turn signals are the facial expressions of automobilesUser Review - Not Available - Book Verdict
Some years ago, Norman founded the Department of Cognitive Science at the University of California, San Diego. In a lifetime of global travel and inquisitive analysis of human foibles, he has written ... Read full review
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