Unfair competition and the Lanham Act: Doris E. Long
To face a business crisis and protect your clients' interests, put the strength of the Lanham Act -- and its powerful Section 43(a) addressing unfair competition -- to work for you.
Whether you are pursuing or defending a claim, this practice-oriented guide gives you valuable advice from a successful litigator. The author covers the Act's full scope of protection, including causes of action, evidence requirements, available defenses, and remedies. You get:
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Chapter Two The Lanham Act as a Trademark Protection
Chapter Three The Lanham Act as a Trade Dress Protection
Chapter Four The Lanham Act and False Advertising
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