Visual Merchandising and Display 5th Edition

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Bloomsbury Academic, Jun 9, 2006 - Design - 420 pages
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A brand new edition of the bestselling text aimed at anyone in merchandising - from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Hundreds of textual and visual examples reveal how to add interest to window and interior displays, optimizing the retailer's image and the target market.

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As long as there are shoppers, there will be a need for visual merchandising. Zeroing in on all aspects of the craft from classic techniques to the most avant-garde developments Visual Merchandising ... Read full review


Why Do We Display?
Color and Texture
Line and Composition

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About the author (2006)

Martin M. Pegler has worked as a design, manufacturer, store planner and consultant for over 40 years. He is the author of the Fairchild Dictionary of Interior Design.

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