Visual Thesaurus: A Quick-flip Brainstorming Tool for Graphic Designers

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Rockport, 2003 - Design - 312 pages
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Visual Thesaurus offers a dramatically new way for designers to think about and approach the creative process. No more "designer's block" to lock artists into conventional image traps. No more relying on other designers' work for inspiration. This unique and compelling book works by creating a visual narrative of works and concepts-inspiring designers to entertain as many variations on a theme as possible. Organized alphabetically, each entry is accompanied by a stream of associated images that mirror the way the artist's creative mind actually works. From client brief to final presentation, designers can call on this one-of-kind idea generator to find distinctively different visual solutions for every kind of design project.

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Visual Thesaurus: A Quick Flip Brainstorming Tool for Graphic Designers

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Based on the premise that graphic designers are "image artists" in the manner that writers are "word artists," this book of brainstorming cluster diagrams claims to mimic the action of the designer's ... Read full review

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About the author (2003)

Hatmaker is a strategy and design studio with an expertise in developing identities in the broadcast industry.

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