What a Great Idea!: More Than 300 Money-Making and Socially Sensible Concepts for Businesses, Nonprofit Groups, and Individuals
Contains over 300 money-making and socially sensible concepts woven into illustrative stories showing how they have worked or what would be needed to implement them. Each of the ideas is designed to improve a situation, correct a problem, create a product, or provide a service. The book details the best of the commercial, social, cultural, political, and personal projects undertaken or developed by the author over his 40-year career as a college instructor, Army intelligence officer, US diplomat, management specialist in the President's Executive office, and as a private sector advisor to governments, non-profit groups, and businesses.
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