When the Shit Hits the Fan!: How to Keep Your Business Afloat for More Than a Year

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Career Press, Incorporated, 2007 - Business & Economics - 284 pages
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More than a million people start a small business every year. Unfortunately, about the same number go out of business every year. The mortality rate for small businesses is high because most entrepreneurs don't know what to do when the shit hits the fan ...and it always does. There are things that are going to happen that no textbook will ever warn you about, because no small business operates like the textbooks say it should.

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Contents

Preface
7
Poor Customer Care
11
Insufficient Marketing
27
Copyright

25 other sections not shown

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About the author (2007)

Barry is the author of 6 business books (2 International) and is a speaker at many conventions, conferences, trade shows and corporate meetings. He has assisted and coached other entrepreneurs on starting a business, customer service and inexpensive marketing methods.

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