WoW Entrepreneur - How to Start Your Own Business
Kevin Benfield, Aug 2, 2008 - 104 pages
This self-study course has been written for those who are considering starting their own business or have recently done so. Students are invited to answer five key questions: 1: Do you have what it takes to be an entrepreneur?2: Where are you going?3: Does it all add up?4: Who are you talking to? 5: How do you sell successfully? The final Unit 6. is Bringing it all together. The principles are illustrated with numerous examples, interactive exercises, questions and two fully developed case studies. The course ends with a multiple choice test and the chance to build your own fully developed personalised business plan.
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Do you have what it takes to be an entrepreneur? 8 What is an entrepreneur?
Where are you going? Getting started
Does it all add up? Checking out finance people
Who are you talking to? Developing your marketing 51 Developing your marketing strategy
How do you sell successfully? Turning prospects into
Bringing it all together Finalising the Business Plan
Other editions - View all
achieve AIDA Assessment to Unit Attention Interest Desire audience benefits Business Plan Call to action Cash flow children’s clothes colleagues competitors Computerfix contacts course create Customers Sales Plan define Describe Developing your marketing example exit strategy family and friends Finalising the Business financial reserves Financial targets follow George Soros goals going Gross profit sales grow Interest Desire Action Internet marketing invoice look marketing activities marketing mix Marketing Plan marketing strategy meetings messages Opportunities Threats product or service prospective customers referrals Repair services retail business revenue risks sales letter sales person sales process sample businesses Self-Assessment Small is Beautiful SMART objectives Soros Sri Lanka Staff wages step strengths and weaknesses success SWOT Analysis Telemarketing type of business Unique Selling Proposition Unit Assessment vision Weaknesses Sound business Whitehorse WoW Entrepreneur Write your conclusions