Lobbying and Advocacy: Winning Strategies, Recommendations, Resources, Ethics and Ongoing Compliance for Lobbyists and Washington Advocates

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TheCapitol.Net Inc, 2008 - Law - 490 pages
Lobbying and Advocacy is the comprehensive guide for lobbyists and Washington advocates.

* Top strategies for winning as an effective lobbyist or Washington advocate.
* Practical resources and methods for maintaining compliance and staying abreast of ethical and legal requirements.
* Practical tips, research based methods, and step-by-step guides for communicating with policymakers in every venue most effectively, including telephone calls, emails, Congressional meetings, testifying before Congress, building coalitions, and working with the press.
* Extensive list of Lobbying and Advocacy Resources.

Table of Contents
Ch. 1 The True Nature of Lobbying
Ch. 2 Legal and Ethical Considerations
Ch. 3 Position Drivers: Forces That Shape Legislation
Ch. 4 Understanding Governmental Institutions and Processes
Ch. 5 Know Your Issue (Well Enough for the Toughest Questions)
Ch. 6 Build the Right Plan Ch. 7 Develop, Never Devalue, Grassroots
Ch. 8 Communicate Effectively with Policymakers: Personal Meetings, Letters, Phone Calls, and Electronic Communications
Ch. 9 Multiply Your Influence: Coalitions and Partners
Ch. 10 Media Engagement and Testimony: Perfect Your Public Presence
Ch. 11 Managing and Maintaining a High Performance Governmental Affairs Program

App. 1. Checklist of Basic Lobbying Techniques and Strategies and Key Factors Influencing Legislative Actions
App. 2. How to Monitor and Influence Policy at the Federal Level
App. 3. A Practical Guide To Working The Hill And Guiding Congressional Witnesses / Hill Visitors, including Capitol Hill Map with parking indicated (online see Capitol Hill: Map, Parking, Buildings, Hotels, Restaurants)
App. 4. Select Glossary of Lobbying Terms, Abbreviations, and Acronyms
App. 5. The Lobbyist's Annual Calendar: Key Dates And Activities Template With Annual Schedule Highlights
App. 6. American League of Lobbyists (ALL) Code of Ethics
App. 7. Amendments to the Lobbying Disclosure Act, the Foreign Agents Registration Act, and the Federal Election Campaign Act, by Showing Changes to Previous Law made by The Honest Leadership and Open Government Act of 2007 [HLOGA], prepared by William V. Luneburg, Jr., Professor of Law, University of Pittsburgh School of Law

Complete Table of Contents at LobbyingandAdvocacy.com



The True Nature of Lobbying
Two Major Parts of Lobbying Work
Personal Qualities Helpful for Lobbying

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About the author (2008)

 DEANNA GELAK has worked in the legislative branch, executive branch, and private/nonprofit sector arenas since 1984. She is Founder and President of Working for the Future, LLC, a public policy firm that advises organizational spokespersons and citizen leaders on effective political involvement and communication strategies.

Ms. Gelak served two terms as the President of the American League of Lobbyists, the national professional association for lobbyists. In that capacity, she served as chair of the board and the national spokesperson for the advocacy profession.


She has promoted the importance of effective and ethical lobbying in such venues as C-SPAN's Washington Journal, National Public Radio's Talk of the Nation, and the National Press Club. Her press interviews have also included: NBC Nightly News, MSNBC, Associated Press, Scarborough Country, Fox News, several National Public Radio shows, The Tavis Smiley Show, America's Voice, Wall Street Journal, Time Magazine, Wall Street Journal Talk, The Mary Matalin Show, National Press Club, Monitor Radio, Bloomberg, Family News in Focus, National Journal, United Press International, Washington Post, Washington Times, Roll Call, USA Today, Investors Business Daily, CBS Marketwatch.com, Chicago Tribune, San Francisco Chronicle, Knight Ridder/Tribune, Strategic Finance, Christian Science Monitor, Boston Globe, Boston Herald, Baltimore Sun, Austin Statesman, Orlando Sentinel, Miami Herald, Business Insurance, Business Week, Parenting, Parents, Glamour, and Working Woman.


Ms. Gelak assists leaders to more effectively influence public policy. Her communications' training method has been used in Afghanistan, Jordan, Morocco, and Iraq. She designed the "mock Congress" for National 4-H to educate high school students from across the nation on how Congress works.


Ms. Gelak has led numerous Congressional coalitions. For example, she chaired the national Congressional Coverage Coalition, the successful effort to make labor and civil rights laws applicable to members of Congress and their staffs for the first time in history. Previously, members of Congress were exempt from the labor and civil rights laws that they had passed for the rest of the country.


Ms. Gelak achieved certification as a Senior Professional in Human Resources (SPHR), which reflects her expertise in human resource policy issues. She is the former director of governmental affairs for the Society for Human Resource Management, a professional society with more than 175,000 professional members and has authored numerous articles and publications on various workplace public policy issues. She has achieved significant expertise on work-life balance policy issues and served on a Bureau of National Affairs advisory committee in that area. Ms. Gelak also has worked for the Committee on Education and Labor of the U.S. House of Representatives and as a Congressional liaison officer in the executive branch (U.S. Department of Labor).


Originally from Niceville, Florida, Ms. Gelak is a graduate of the University of Florida.

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