Soft Power Leaders: Influence and Lead without Being Loud

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Brantio LLC, Aug 16, 2021 - Business & Economics - 129 pages

You don’t have to be louder, bolder, or more outgoing than others to get buy-in from leadership.

Soft Power Leaders helps leaders in the biotech and pharmaceutical industries gain influence without being loud.

Learn how to get through to executives drowning in meetings by pitching like a start-up, creating verbal ping-pong, and handling hard personalities while staying true to yourself.

Read short, bite-sized lessons that are easy and fun to take in and digest. Learn why the Golden Rule is wrong. Gain insights from stories about Haydn’s “Surprise Symphony” and Hollywood movie trailers. Then, get buy-in from leadership faster.

Soft Power Leaders is for aspiring leaders who want to lead in a different way, from a place of quiet confidence.


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About the author (2021)

Anwell Tsai is a teacher, introvert, and relentless optimist. He is passionate about helping others take the leap, especially when they’re not sure what will happen.

Whether teaching people how to pitch their ideas or to create verbal ping-pong, Anwell is obsessed with helping people stand out by finding their voice. He has taught a wide range of people, from students in preschool through graduate school to start-up founders and senior executives. He combines the skills he learned as a consultant, entrepreneur, and conservatory-trained violinist to create change.

Anwell created Brantio to help brilliant women in the biotech and pharmaceutical industries facing pushback gain the recognition they have earned.

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