Multilingual Digital Marketing

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Maria Johnsen, Jan 29, 2017 - Business & Economics - 215 pages
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Introducing "Multilingual Digital Marketing: Managing for Excellence in Online Marketing" – the ultimate guide for online businesses like yours looking to dominate the global market. In today's fiercely competitive landscape, expanding into new territories is essential for your success, and multilingual digital marketing holds the key to unlocking vast untapped customer bases.

If you're struggling to stand out amidst the competition in your home market, this book presents an exciting opening to reach new, large areas of interested customers who speak different languages.

As an online business, you'll benefit immensely from this book. One of the first and foremost advantages is that it introduces your product to an entirely new audience. If what you offer is unique, you have a considerable opportunity to expand your business with little to no direct competition. Even if you market familiar products, you'll often face less competition in foreign markets, making it easier for you to sell.

Within the pages of "Multilingual Digital Marketing," you'll embark on a new journey in online marketing, guided by expert insights and proven strategies. This fifth edition takes you beyond the basics of ecommerce and market leadership, diving into the nitty-gritty of creating a successful business plan tailored for your online endeavors. You'll discover effective sales strategies, learn about multilingual website design to cater to diverse audiences, and explore innovative marketing tactics for foreign countries.

But that's not all – this book goes above and beyond, offering valuable guidance on multilingual social media marketing. Whether you're a business owner, politician, or celebrity, you'll gain actionable knowledge to boost your online presence and engage with a global audience. Additionally, you'll unlock the secrets of "share of wallet" strategies, maximizing your revenue potential across different customer segments.

With you'll gain the competitive edge necessary to position yourself as a leader in the international market. This comprehensive guide empowers you to break language barriers, connect with global customers, and achieve unparalleled success in the 21st century. Don't miss out on this incredible opportunity to transform your online business – get your copy today!

 

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excellent

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The book on "Multi Lingual Digital Marketing" is an engaging read mainly because the language is simple, engaging and endears to you as a reader. The book gives us ample practical insights. It will be useful for anyone who wishes to know more about the subject of digital marketing - be it a student or a business professional or an aspiring digital marketeer. Strongly recommend. 

Contents

Preface
15
Building a Multilingual Digital Marketing Strategy
21
International Keyword Research
29
PayPerClick Advertising in Multilingual Campaigns
36
Email Marketing in Multiple Languages
47
Content Marketing for a Global Audience
54
Video Marketing Across Language Barriers
59
CrossCultural Communcation in Digital Marketing
69
User Experience UX Design for Multilingual
93
Expanding International Ecommerce
97
Legal and Ethical Considerations in Multilingual
107
Multilingual Affiliate Marketing Strategies
117
Building Partnerships with Language Service Providers
128
Emerging Trends in Multilingual Digital Marketing
133
Ethical AI and Bias in Multilingual Marketing
143
Mastering Multilingual Digital Marketing
151

Voice Search and AI Assistants in Multilingual Marketing
78
Languages
84
Gamification and Localization
159
Copyright

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About the author (2017)


Maria Johnsen is a film and television writer, director and producer. She has published 43 fiction and nonfiction books, which are on sale in bookstores and online. Some of her non-fiction books are academic and educational materials on post graduate level at universities in North America and Europe such as: “The Business of Filmmaking: Building a Business and Networking Strategies in the Movie Industry”, “The Future of Artificial Intelligence in Digital Marketing: The next big technological break”, “Blockchain in Digital Marketing: A New Paradigm of Trust”, “Multilingual Digital Marketing: Managing for Excellence in Online Marketing”,” Sales in The Age Of Intelligent Web”. Maria has also written books in German, French and Dutch Languages.

Maria runs Golden Way Media Films a production and development company in London, UK.

Maria Johnsen is also director and founder of Golden Way Media an award winning multilingual digital marketing company in Norway. In 2016, she was ranked #6 digital marketing influencer in the world by Onalytica Company who runs Influencer Relationship Management (IRM) solution in the UK and U.S.A. She was also ranked among top 100 global artificial intelligence A.I. and Fintech influencer by the same company.

Maria Johnsen holds a degree in political economy, Beauty Arts from Sorbonne University in Paris, BA in Information technology, BA in informatics, Master of Science degree in Computer Engineering from the Norwegian University of Science and Technology.

Johnsen graduated from Royal Holloway University of London, where she received an M.A., in Film Production, with an emphasis in Writing, Directing and Producing Film and TV.

In 2019 Maria received The International Star Award for quality leadership, innovation and excellence. The convention was held in Geneva, Switzerland.

Maria wrote, directed and produced successful films which are streaming on Amazon Prime in North America, UK and Japan. Maria ‘s short films are streaming on the following platforms in Australia, Canada, Mexico ,New Zealand, United States, Costa Rica, Ecuador, El Salvador, Guatemala and Panama via Tubi , It is streaming in Brazil nationwide.

Platforms to watch this film are: Roku, Fire TV, Android, iOS, Comcast, Samsung, Vizio, Web, Android TV, PS4, PS5, Xbox One, Apple TV, Cox, Tivo, Telstra, Hisense, Rogers, Echoshow, Enseo.

Maria Johnsen’s films are streaming in 168 countries.

Maria has written 11 commercially viable screenplays in the following genres: Science Fiction, Drama, Horror, Crime, Fantasy, Action Thriller and Biopic which are in –pre-production.



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