The Surprising Truth About sales: A Holistic Approach to Closing a Deal

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Maria Johnsen, Mar 25, 2015 - Business & Economics - 163 pages

Selling takes a lot of persistence, resilience and dedication. It also takes drive and determination, but when individuals actually breakthrough in selling; they will have learned one of the most lucrative professions known to man. Thus, it truly pays to prepare your sales team in landing new sales, it is beneficial to you and your team alike. It is equally important to teach, train and learn, all of which will tend to keep a team together longer and in some cases it may take some time before people have their breakthrough so, it is significant to show true and genuine support.

The aim of writing this book is to provide supporting and opposing arguments related to sales operation, processes, and tasks within the organizations and agencies. The content within this book is based upon one's research, work in operational sales such as cold calling, business development, inside and outside sales in Europe and North America. You will read methods, strategies in online and offline sales. Marketing mix, marketing automation, result oriented operational sales, blockchain in sales and how to generate leads and increase sales.

These attempted and true strategies, which one presented in this book, help institutions, nonprofit organizations, companies, and agencies in their operational sales and found raising campaigns.



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The author shared her experience in online and offline sales. There are a lot of useful tips related to increase in online sales. Every time I need to update a strategy in my online business, I reread some chapters of this book and implement them in my day to day online business.

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As a graphic designer, i have been struggling with selling my service online. I got great information and sales tactics in this book. The author provides many important tips and strategies in regards to online and offline sales. I keep this book in my library. A good read.


Sales Operation In An Organization
What Perceptions Do People Have Concerning Sales
Finding Sales Representatives For The Business
Cold Calling
A Holistic Approach To Closing A Deal
Business To Business Sales Presentation
Transform any Objection Into Closing A Deal
Maximizing Your Share Of Wallet
Some Pieces Of Advice

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About the author (2015)

Maria Johnsen  holds a degree in political economy from Kharkov University in Ukraine, Beauty Arts from Sorbonne University in Paris, BA in Information technology,BA in computer science  and a Master of Science degree in computer engineering from university of science and technology in Norway and master degree in filmmaking and television from Royal Holloway University of London.

Her professional background and education is diverse and includes skills in areas such as sales, multilingual digital marketing, content writing, business intelligence, software design and development. In addition, she possesses the experience and education in the management of complex Information Systems.

Maria knows eighteen languages and possesses experience in language instruction, tutoring, and translation. She has also developed a unique teaching method for fast learning “Implications for Upgrading Accelerated Learning Practices In Educational Systems” This method is applied in China and Norway.

Maria Johnsen is also a multilingual SEO, PPC and social media marketing expert. She managed software projects for well known IT companies and Bank in Norway, China, the UK as well as cooperation with governments and police authorities in regards to projects related to data crime and tracing terrorists online.

Starting in 2008, she began offering search engine optimization services. Her company Golden Way Media expanded internationally in 2009 carrying out various projects in Europe, North America and Asia. While offering services to the general public, Maria Johnsen continues to consult with corporate clients, agencies and small businesses. She has skills and proven records in all areas of search engine optimization including keyword targeting, competitor research and on-site optimization. In 2017 she founded her film production company in London, Uk.