Blockchain in Digital Marketing: A New Paradigm of Trust
Back in 2008, when Satoshi Nakamoto launched Bitcoin, the knowledge of blockchain application was limited to cryptocurrencies and digital cash, then more and more industries began using blockchain to utilize its incredible benefits.This book is the result of my years of research and work on artificial intelligence ( A.I ) in digital marketing, A.I Blockchain search engines, Fintech and Blockchain driven social media, CRM systems and marketing automation. Unfortunately many articles that people write on Medium, Forbes and the other highly ranked websites are taken from books about Blockchain without giving any credit to those books’ authors. I have provided relevant sources of information in this field which can be found at the reference section.Digital marketing experts and companies do not take blockchain technology seriously. They rely on their outdated online marketing tools. Times have changed. Things are very different now than they used to be. Current digital marketing methods do not generate leads and sales. This is why online businesses use more money on marketing processes which do not trigger enough sales. The majority of search engines have implemented A.I, machine learning and deep learning in their systems. Digital marketing is one such industry that will massively be benefiting from blockchain. Online marketing processes will be easier to handle if we implement A.I blockchain. In this book, we’ll discuss in detail about how blockchain can alleviate skepticism and build a decentralized environment for their consumers and themselves. We will go through various aspects of blockchain in order to understand the impact of blockchain on online marketing and digital marketing processes.
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As an SEO student this book opened my eyes on how important can A.I blockchain be in search engine optimization and CRM processes. A+
I am a digital marketing post graduate student. Last semester our professor introduced this book to us. This is a well researched book on blockchain in digital marketing processes. I loved it.
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