Business Writing: What Works, What Won't

Wilma Davidson

St. Martin's Publishing Group, Apr 1, 2011 - Business & Economics - 320 pages

A thorough, accessible, and results-oriented guidebook intended for today's business environment, Business Writing: What Works, What Won't offers the first and last word on writing memos, business letters, reports, and all other kinds of business documents. Wilma Davidson, a veteran corporate writing coach whose clients have included M&M Mars, Johnson & Johnson, Anheuser-Busch, and several other Fortune 500 companies, uses clear and memorable examples, charts, cartoons, and anecdotes to convey exactly what succeeds--and what fails--in written business communication.
This new edition of Business Writing has been fully revised and updated to cover e-mail, Palm Pilots, and the latest in word processor technology. It will be an indispensable reference for all students of business and management--a book that answers questions about style, provides guidance in matters of grammar, and reveals countless insights about writing with precision, confidence, humor, and eye-catching effectiveness.

About the author

Wilma Davidson, Ed. D., is a writing and presentation-skills coach. Her clients include corporations throughout the Fortune 500. She lives in East Greenwich, Rhode Island, and Longboat Key, Florida.

Bibliographic information

• Title: Business Writing: What Works, What Won't
• Author: Wilma Davidson
• Contributor: Janet Emig
• Edition: revised
• Publisher: St. Martin's Publishing Group, 2011
• ISBN: 142999696X, 9781429996969
• Length: 320 pages
• Subjects: Business & Economics / Business Writing