The Personality Code

Front Cover
Penguin, Apr 19, 2007 - Self-Help - 224 pages
2 Reviews
A revolutionary approach to success and fulfillment-already being used by hundreds of thousands of individuals and organizations-now available for the first time in an accessible, practical book.

T he Personality Code clearly and persuasively demonstrates how personality determines why we do what we do and how we can maximize our strengths, work smarter with others, and profit from better relationships in our careers.

Based on the IDISC(tm) Personality Profile-an updated and rigorously validated proprietary version of DISC, the world's most popular form of personality testing-the book provides insights and strategies for individuals and organizations that promote self-awareness and foster excellence.

Readers will have free access to the online IDISC(tm) Personality Profile (each book will include a unique code number), which will reveal their own profiles from among the fourteen personality types that have been refined and defined through the author's six-year international study involving more than five hundred thousand participants.

Travis Bradberry shows readers how to discern the fixed characteristics that explain three-quarters of human behavior. Most important, they will learn how to leverage these traits in order to capitalize on their strengths and sidestep weaknesses in themselves as well as in other people.


What people are saying - Write a review

LibraryThing Review

User Review  - shawnd - LibraryThing

The beauty of this book is simplicity. Among the numerous personality models, this one keeps it simple. Perhaps a negative, this personality model is based on some older research that is not ... Read full review

Review: The Personality Code: Unlock the Secret to Understanding Your Boss, Your Colleagues, Your Friends...and Yourself!

User Review  - Vivian - Goodreads

oversimplified 14 types. Self-awareness is the highest soft skill surprises me. I'm of type "enterprenur"? the important, with ranking from top: 1. self-awareness 2. relationship-management 3. courage ... Read full review


Separated at Birth
The Anatomy of Personality
SelfAwareness Breeds Success
The IDISC Personality Profiler
The Fourteen Types of People
Managing the Fourteen Types
Type vs AntiType
Moving Forward
Behind the Scenes of

Other editions - View all

Common terms and phrases

Bibliographic information