Custodians of the Internet: Platforms, Content Moderation, and the Hidden Decisions that Shape Social MediaA revealing and gripping investigation into how social media platforms police what we post online--and the large societal impact of these decisions Most users want their Twitter feed, Facebook page, and YouTube comments to be free of harassment and porn. Whether faced with "fake news" or livestreamed violence, "content moderators"--who censor or promote user‑posted content--have never been more important. This is especially true when the tools that social media platforms use to curb trolling, ban hate speech, and censor pornography can also silence the speech you need to hear. In this revealing and nuanced exploration, award‑winning sociologist and cultural observer Tarleton Gillespie provides an overview of current social media practices and explains the underlying rationales for how, when, and why these policies are enforced. In doing so, Gillespie highlights that content moderation receives too little public scrutiny even as it is shapes social norms and creates consequences for public discourse, cultural production, and the fabric of society. Based on interviews with content moderators, creators, and consumers, this accessible, timely book is a must‑read for anyone who's ever clicked "like" or "retweet." |
Contents
CHAPTER | 1 |
The Myth of the Neutral Platform | 24 |
Community Guidelines or the Sound of No | 45 |
Three Imperfect Solutions to the Problem of Scale | 74 |
The Human Labor of Moderation | 111 |
Facebook Breastfeeding and Living in Suspension | 141 |
To Remove or to Filter | 173 |
What Platforms Are and What They Should Be | 197 |
NOTES | 215 |
BIBLIOGRAPHY | 253 |
ACKNOWLEDGMENTS | 275 |
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activity adult advertising algorithm App Store Apple banned behavior block Blogger blogs breastfeeding breastfeeding photos broadcast censor censorship challenge child pornography community guidelines companies complaints content moderation content policy criticism crowdworkers cultural decision deleted designed detection Digital Electronic Frontier Foundation face Facebook Facebook group filter flagging Flickr Gillespie Google harassment harm hate speech Huffington Post human identify images Instagram intermediaries Internet intervene iPhone ISPs issue kind labor LinkedIn Livejournal Mark Zuckerberg misogyny nipples NSFW nudity obscene offensive offer participation Personal interview Pinterest platform managers platform moderation political porn pro-ana problem prohibitions protection public discourse Reddit removed response rules safe harbor search engines search results Section 230 sexual share social media platforms specific TechCrunch terrorist tion traditional media trolling Tumblr tweets Twitter users values videos violations violence visibility WikiLeaks women YouTube


