Layout Essentials: 100 Design Principles for Using Grids

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Rockport Publishers, Feb 1, 2009 - Design - 208 pages
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Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill. This book will outline and demonstrate basic layout/grid guidelines and rules through 100 entries including choosing the a typeface for the project, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.
 

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Contents

Introduction
8
Getting Started
9
Working Grids
21
Glossary
202
Recommended Reading
203
Contributors
204
Quick Start Guide
206
Acknowledgments
208
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About the author (2009)

Beth Tondreau owns and serves as creative director of BTD Design in New York. Prior to establishing BTD in 1985, she was design director of Viking/Penguin.
 

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