Planet Google: One Company's Audacious Plan to Organize Everything We Know"In this spellbinding behind-the-scenes look, Stross leads readers through Google’s evolution…the unfolding narrative reads like a suspense novel" (Publishers Weekly, starred review). Based on unprecedented access to the "Googleplex," Planet Google goes deep inside the company to unveil the extraordinary scope and scale of its ambition to become the master gate-keeper of "all the world’s information," including its users’ most personal information. New York Times columnist Randall Stross provides a lively tour through Google’s flurry of new information gathering initiatives. Will Google stay true to its famous "Don’t Be Evil" mantra? Will it protect all of the personal information it collects? Planet Google is a much-needed wake-up call about how powerful the Google juggernaut has become. |
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LibraryThing Review
User Review - deldevries - LibraryThingInteresting history of Google with details that cover how using data and algorithms has allowed their services to scale (and scale and scale!) as the Internet grew. There was 1 sentence about Cornell ... Read full review
LibraryThing Review
User Review - regularguy5mb - LibraryThingI saw this book sitting on a shelf as I was browsing my local library and immediately thought, "Hey, I should find out more about the company that I seem to spend most of my time engaging with and ... Read full review
Other editions - View all
Planet Google: One Company's Audacious Plan to Organize Everything We Know Randall Stross Limited preview - 2008 |
Planet Google: One Company's Audacious Plan to Organize Everything We Know Randall Stross Limited preview - 2009 |
Common terms and phrases
able advertising Algorithm announced April asked Ballmer Blinkx Blog clips company's copy crawler create customers Danny Sullivan data centers December e-mail messages Eric Schmidt executive Facebook February files founders Gmail Google Apps Google Book Search Google Earth Google employees Google Maps Google Video Google's search hardware Holzle human Internet interview January June Karim Keyhole Keyhole's Larry Larry Page launched machine translation March Marissa Mayer match Microsoft million November O'Reilly October offered Official Google Blog OpenSocial organize the world's percent personal information press release problem produced publishers Randall Stross revenue satellite images scanning search engine search results Sergey Brin servers share social networking software developers Stanford story Street View TechCrunch tion University uploaded users Valleywag viewers Wikipedia world's information Yahoo York YouTube YouTube's
Bibliographic information
| Title | Planet Google: One Company's Audacious Plan to Organize Everything We Know |
| Author | Randall Stross |
| Edition | reprint |
| Publisher | Simon and Schuster, 2009 |
| ISBN | 1416546960, 9781416546962 |
| Length | 288 pages |
| Subjects | › › Business & Economics / Corporate & Business History Business & Economics / General Business & Economics / Industries / Computers & Information Technology |
| Export Citation | BiBTeX EndNote RefMan |