The Goal: A Process of Ongoing Improvement

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North River Press, Jan 1, 1992 - Business & Economics - 274 pages
1314 Reviews
The Goal is about New global principles of manufacturing. It's about people trying to understand what makes their world tick so that they can make it better. As they think logically and consistently about their problems they are able to determine 'cause and effect' relationships between their actions and the results. In the process they deduce some basic principles which they use to save their planet and make it successful.

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Best book to understand & apply Theory of Constraints.

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A great textbook on manufacturing presented as a novel. The writing is pretty painful, but hey, it's more interesting than a textbook. Read full review

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About the author (1992)

ELIYAHU M. GOLDRATT is an Israeli physicist, inventor, and philosopher whose unconventional approach to business management has made him one of the most sought-after consultants in the world today. Through his lectures and writings, as well as his work with such corporations as General Motors, Ford, Proctor & Gamble, and AT&T, Dr. Goldratt continues his crusade to teach businesses to re-examine their basic assumptions in order to compete effectively in the new global market place.

Jeff Cox is the co-author or author of seven works of business fiction, which include"The Goal", "Zapp", "The Quadrant Solution", "Heroz", "The Venture", "Selling the Wheel" and "The Cure". Both "Zapp" and "The Goal" ranked first and second, respectively, on a list of bestselling business books from the 1990s. Jeff and his family live near Pittsburgh, PA.

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