A Typographic Workbook: A Primer to History, Techniques, and Artistry

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Wiley, Jan 18, 1999 - Design - 384 pages
1 Review
Quickly master the concepts and skills you need to successfully design with type

a typographic WORKBOOK

To help you gain a deeper understanding of the effects produced by various fonts and typographic techniques, designer Kate Clair takes you on a fascinating tour of the innovative potential of type. Extensive visual examples illustrate the use of type as an expressive communication tool. From selecting the right font, to spacing it, to the creative integration of fonts, she explains the decisions made by successful designers. At the same time, she provides step-by-step guidance and numerous practice exercises that help you develop the confidence and skills needed to put that knowledge to work in your own designs. In addition, a detailed history of type is included.

A valuable professional resource for working designers and an indispensable training tool for graphic design students, A Typographic Workbook features:
* A historical overview of type and typographic technologies
* In-depth explanations of the formal qualities of different typefaces
* Skill-building exercises and projects to sharpen your skills
* Quizzes and review questions that help you gauge your progress
* An overview of computer terms and principles

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Review: A Typographic Workbook: A Primer to History, Techniques, and Artistry

User Review  - Black Elephants - Goodreads

For a book about typography and readability, this was the most unreadable book I have ever read in my life. The visual hierarchy was cluttered. The chapters were printed in different font styles. The ... Read full review

Contents

TABLE OF C 0 U 1
5
Table
6
TextType Alignment and Column WUIUi Avant Garde Book Chapter
21
Copyright

17 other sections not shown

Common terms and phrases

References to this book

Design Studies
Audrey Bennett
Limited preview - 2006

About the author (1999)

KATE CLAIR is a general partner in Hats-Off Impressions, a design firm based in Binghamton, New York, and a faculty member in the Communication Design Department at Kutztown University in Kutztown, Pennsylvania.

Bibliographic information