Encyclopedia of Busine$$ and Finance, Volume 2

Front Cover
Burton S. Kaliski
Macmillan Reference USA, 2001 - Business - 928 pages
New to the second edition of this two-volume student reference are 32 articles on topics that include e-marketing, identity theft, agency theory, earnings management, social marketing, and international business. Many of the new articles are devoted tonew organizations and legislation. Though the entries consist of factual histories and descriptions, many entries also provide practical information regarding types of businesses or professions that will aid any reader who might consider a career in one. All 315 entries are cross referenced and conclude with a list of bibliography. Kaliski is at Southern New Hampshire U.; the contributors teach mainly in the US --Review.

From inside the book

Contents

Section 1
462
Section 2
469
Section 3
508
Copyright

20 other sections not shown

Common terms and phrases

Bibliographic information