The Business of Being an Artist"The third edition of this classic artists' reference teaches emerging artists the techniques necessary to market and sell artwork, both on their own and through dealers. This new, thoroughly updated and expanded edition contains extensive new sections about today's issues: how to create and market art on a Web site; how artists have handled controversy and censorship; copyright and trademark protection on the Internet; and an expanded section on the new realities of fund-raising and funding sources ... Unlike other guides, this book addresses the artist as a whole, including an examination of the emotional and psychological issues specific to being an artist as well as the smartest strategies for "investing" in an art career. Detailed coverage is offered of exhibitions, contracts with dealers and print publishers, marketing and advertising outlets, grants and commissions, and much more. Successful artists also describe their own experiences, offering realistic examples of career development and expert advice for overcoming the pressures that arise when art becomes business. Art world insider Daniel Grant teaches emerging and established artists the essential information they need"--Publisher's description. |
Contents
HOW TO GET AN EXHIBITION AND SELL ART | 1 |
Make Sure You Have Good Slides | 15 |
Pursuing a Career in the Sticks | 30 |
Copyright | |
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advertising advisor Alex Katz Alexander Calder Allworth Press American art dealers art galleries art schools art world artists need ARTnews arts agencies artwork Association awards career catalog clients collectors color commission corporations cost Crafts create critics Department of Revenue director exhibition federal fees fellowship Foundation funding gallery owners grant images individual instance interest Jackson Pollock jurors L.L. Bean license living look magazines mailing list Martin Mull murals Museum noted one's organizations P.O. Box painter painting percent person photographs pieces prints problem professional public art purchase receive represent requires résumé Richard Haas Robert Rauschenberg sculpture sell slides Sol Lewitt sold someone sponsors studio style teaching telephone tion trademark trompe l'oeil Visual Artists Washington watercolors York City York Racing Association