The selling of the President, 1968

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Penguin Books, 1970 - Biography & Autobiography - 278 pages
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THE SELLING OF THE PRESIDENT

User Review  - Jane Doe - Kirkus

This is the beginning of a whole new concept. . . . This is the way they'll be elected forevermore. The next guys up will have to be performers." (TV Director, Nixon Campaign). The "new concept" was ... Read full review

LibraryThing Review

User Review  - Borg-mx5 - LibraryThing

An excellent report on how presidential politics changed due to mass media and specifically how someone like Richard Nixon could be repacked and rebranded into a marketable presidential product, Read full review

Contents

Section 1
1
Section 2
19
Section 3
35
Copyright

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