The Small Public Library Survival Guide: Thriving on Less
"[Herbert] Landau, a seasoned marketer, applied his three decades of corporate marketing experience to save a small library faced with funding cuts. His customer-centric approaches brought in resources, volunteers, and in-kind donations and earned the library local and national awards"-- Cover.
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ONE WHY THIS BOOK IS NECESSARY
TWO DEFINING YOUR LIBRARYS ROLE IN YOUR COMMUNITY
THREE TRANSLATING COMMUNITY NEEDS INTO A STRATEGIC PLAN
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