The Greening of IT: How Companies Can Make a Difference for the Environment

John Lamb

Pearson Education, Mar 30, 2009 - Business & Economics - 352 pages

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• For CEOs, CIOs, CFOs, and IT leaders: The green IT business case and best practices for making it happen
• Timely help for companies facing rising energy costs, new government rules, and growing public concern
• Powerful new insights from IBM’s breakthrough $1 billion green computing initiative

Chances are your enterprise IT organization has a significant carbon footprint. In an era of unpredictable energy costs, reducing energy usage throughout your data centers and IT infrastructure represents a powerful cost-cutting opportunity. Now, a top green IT expert shows business and IT leaders how to drive powerful business value by improving IT’s environmental performance.

Drawing on leading-edge experience, John Lamb helps you realistically assess the business case for green IT, set priorities, and overcome the internal and external challenges to making it work. He offers proven solutions for issues ranging from organizational obstacles to executive motivation and discusses crucial issues ranging from utility rate incentives to metrics. Along the way, you’ll discover energy-saving opportunities–from virtualization and consolidation to cloud and grid computing–and solutions that will improve business flexibility as they reduce environmental impact.

Lamb presents case studies, checklists, and more–all the practical guidance you need to drive maximum bottom-line value from your green IT initiative.

Contents

• Chapter 1 The Importance of Green IT: 1
• Chapter 2 The Basics of Green IT: 15
• Chapter 3 Collaboration Is Key for Green IT: 39
• Chapter 4 The Governments RoleRegulation and EPA Activity: 55
• Chapter 5 The Magic of IncentiveThe Role of Electric Utilities: 69
• Chapter 6 A MostSignificant StepVirtualizing Your IT Systems: 85
• Chapter 7 The Need for Standard IT EnergyUse Metrics: 109
• Chapter 8 What About Chillers Cooling Tower Fans and All That Cooling Equipment Usually Ignored by IT?: 129
• Chapter 9 Green IT Case Studies for Energy Utilities: 147
• Chapter 10 Green IT Case Studies for Universities and a Large Company: 157
• Chapter 11 Worldwide Green IT Case Studies: 183
• Chapter 12 The Future of Green IT for Corporations: 205
• Green IT Checklist and Recommendations: 215
• Green IT and Cloud Computing: 237
• Comparison of Different PowerGeneration Methods: 251
• Worldwide Electricity Costs for IT with Projections: 281
• Glossary: 289
• Bibliography: 301
• Index: 305

About the author

John Lamb is a Senior Technical Staff Member for IBM Global Business Services in Somers, New York. He is an IBM Senior Certified IT Architect, and he holds a B.A. degree from the University of Notre Dame and a Ph.D. in engineering science from the University of California at Berkeley. He is a senior member of the IEEE and ASME engineering societies. He has published more than 50 technical papers and articles and has coauthored four books, including Lotus Notes ® and Domino ® 5: Scalable Network Design (McGraw-Hill, 1999) and IBM WebSphere ® and Lotus: Implementing Collaborative Solutions (Prentice-Hall, 2004).

Bibliographic information

• Title: The Greening of IT: How Companies Can Make a Difference for the Environment; IBM Press
• Author: John Lamb
• Publisher: Pearson Education, 2009
• ISBN: 0135093880, 9780135093887
• Length: 352 pages
• Subjects: Business & Economics / Information Management; Business & Economics / Quality Control