Communications Media in the Information SocietyThis text shows where todays communication industries came from, how they arrived where they are today, and seriously assesses their trajectories into the future, giving students an understanding of how traditional mass media are being transformed as they converge with technologies such as the computer and telephone. The authors help students rethink what we mean by mass media, and help them create a vision of their future in the information society and information economy. |
Contents
The Changing Communications Media Environment | 2 |
Types of Communication | 9 |
Summary Review | 22 |
Copyright | |
45 other sections not shown
Common terms and phrases
advertising American areas AT&T audio basic began Bell broadcast cable networks cable systems cable television cable TV carriers channels commercial communications media competition computer networks consumer corporate costs countries created culture developed distribution dominated economic electronic mail entertainment example fees fiber optic film formats frequencies genres groups idea important industry information services information society information technologies interactive Internet issues kinds long-distance magazines major manufacturing mass media media and information media content monopoly multimedia narrowcast newspapers ownership pay-per-view percent personal computer political popular print media production programs public relations publishing radio networks radio stations recording regulation satellite segmented sell signals situation comedies soap operas social specific studios subscribers syndication telecommunications telephone companies telephone service tion transmission United users videotex York