Issues management: corporate public policymaking in an information society

Front Cover
Sage Publications, 1986 - Business & Economics - 288 pages
0 Reviews
In this paperback edition of a landmark volume, the authors have made the first in-depth analysis of a new management technique from the standpoint of communication theory. This book is a major contribution to the development of issues management, created for the benefit of senior executives. The authors have created a new issues management communication model, which is both an important contribution to theory and an excellent guide for the practitioner.

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.


Foreword by Raymond P Ewing
Issues Management and the Search for Order
The Regulatory Environment of Issues Communication

8 other sections not shown

Other editions - View all

Common terms and phrases

References to this book

All Book Search results »

About the author (1986)

Robert L. Heath is professor emeritus at the School of Communication University of Houston and Academic Consultant in the College of Commerce, Faculty of Management and Marketing at the University of Wollongong in Australia. Heath is one of the academic pioneers in examining the history and theoretical foundations of strategic issues management. He is author or editor of 12 books (and 2 second editions) and 100 articles in major journals and leading edited books. In addition to strategic issues management, he has written on rhetorical theory, social movements, communication theory, public relations, organizational communication, crisis communication, risk communication, terrorism, and reputation management. He edited the Encyclopedia of Public Relations and the Handbook of Public Relations. He has lectured in many countries, to business and non-profit groups, and for various professional organizations. In May 2007, he was saluted by the Issue Management Council for his leadership over three decades to foster mutual interests between the corporation and all stakeholders and stakeseekers.

RICHARD ALAN NELSON is Associate Dean for Graduate Studies and Research and Professor at Louisiana State University's Manship School of Mass Communication.

Bibliographic information