Starting a new design firm, or risking it all!
Artistic control and financial security…a pipe dream, right?…Not anymore, and this A-to-Z guide shows you how! Writing in an electrifying style that inspires as it instructs, Frank A. Stasiowski fills you in on everything you need to know about organizing, financing, managing, staffing, marketing, budgeting, and above all, succeeding in your own design practice. He also coaches you on a few of the less concrete problems of running a business, such as overcoming your internal obstacles to success and becoming an effective leader. Packed with hundreds of checklists, sample contracts, resumes, and forms garnered from a number of successful design firms, and offering dozens of inspirational true stories about architects and design professionals who did it their way, this book has virtually everything you need to get you up and running in your own successful practice.
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Defining True Leadership 1 Why Leadership Is Important
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accountant accounts receivable Action Plan architects assets Associates balance sheet bank budget build cash flow client type communicate Compass Consulting competitive consultants Contact cost define design firm design professionals develop employees expectations fees Figure 11.1 Continued firm's focus goals golf growth hire important income industry issues job costs Landscape Architecture leader leadership liability loan look market research marketing plan Mazarati meet ment MICHAEL BAKER CORPORATION needs networking operations opportunities organization overhead ownership transition Palm Desert partners person Phases of Management potential client Principal problems professional service profit project type proposal requirements responsibility revenue Samuels Engineers schedule specific staff strategic plan sure tegic tion total quality management total quality project trends understand Vice President vision XYZ's