Raj Rhapsodies: Tourism, Heritage and the Seduction of History
Carol E. Henderson, Maxine K. Weisgrau
Ashgate Publishing, Ltd., Jan 1, 2007 - Science - 236 pages
Heritage is a prized cultural commodity in the marketing of tourism destinations, with particular views of a place being promoted while others are downplayed. The representation of heritage in tourism as something that is static and timeless, derived since time immemorial from a distant past, is seductive. In Asia, a major part of the tourism market lies in the sale and consumption of highly orientalized images and versions of culture and history. This is particularly seen in India, where its northern state of Rajasthan has been successfully marketed as the nation's most heritage-laden, traditional and authentic. This draws heavily on the late nineteenth and early twentieth century years of British rule in India - the Raj. While in one sense, this neocolonial vision of Rajasthan is ennobling, highlighting moments of cultural pride, it also demeans by omiting and obscuring salient features of contemporary life.
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Ajmer Annals of Tourism Anthropology Bapji Bhats Bheru Brahmans British camel centre chapter Chisti colonial colour conﬂict construction contemporary cultural Dargah deity Delhi economic Edensor encounter European American ﬁeldwork ﬁnd ﬁrst foreign tourists gender give jat global goddess groups guests guidebooks Heber Hendley heritage heritage tourism Hindu identiﬁed identity images India intemational Internet Jacquemont Jain Jaipur Jaipur and Amber James Tod Jhala Jodhpur lineage Maharaja Mahavir Marwari Mewar modern mosar Mu’in al-Din Muslim ofﬁcial Osian Oswals painted Palace pilgrimage pilgrims political priests princely Pushkar Rajput reﬂect relationships religious ritual royal Sachchiya sacriﬁce sex tourism sexual Shekhawati shrine signiﬁcant Singh social Soltykoff speciﬁc stories Suﬁ Terapanthi Tod’s tourism destination tourism discourse tourism in India tourism in Rajasthan tourism industry tourism marketing Tourism Research town traditional travel narrative travel writing Udaipur University Press urban visitors websites Weisgrau Western women