Handmade for Profit!: Hundreds of Secrets to Success in Selling Arts & CraftsHandmade for Profit! is a book for experienced crafters and those just getting their feet wet. The market for handmade products is full of joys and difficulties, and Barbara Brabec is the best guide to both. Whatever you do - whatever products you make - Barbara has plenty of great strategies for selling them at maximum profit. Six chapters focus on how to sell to sixteen different retail markets while the rest of the book builds practical skills in such areas as business planning and management, goal setting, record keeping, time management, new product development, designing displays, selling in person or by mail, business promotion and publicity, and creating professional printed materials. Tips from successful crafters show you how to avoid their mistakes and repeat their successes. Handmade for Profit! is a must for all people who have a serious interest in selling what they make. |
Contents
Building Confidence and Setting Goals | 10 |
Developing Your Product Line | 25 |
Getting Serious about Business | 43 |
Copyright | |
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advertising art or craft arts and crafts average sale Barbara Brabec booth boutique brochure business cards buyers catalog chapter Christmas Christmas ornaments color consignment shops consumers Coomers cost craft fairs craft malls craft sellers craft shows crafts business creative cross-stitch customers decorative designs display dollars dolls exhibit exhibitors expenses extra figure flyers friends give handcrafts handmade hang tags hobby hobbycrafters home parties homebased business idea interested jewelry Karen Willard keep kind Liz Davis look mail order merchandise month needlepoint offer open house painting patterns percent Phyllis Johnson printed materials professional crafters profit publisher purchase quilts rent retail sales tax says sell shoppers shopping mall show promoters sold someone space studio success teddy bears things tole painting wholesale write